Category Archives: Borrowed Material

How to Sell Yourself in a Job Interview

OK! I stole this from www.dummies.com but I thought every point was valid. So I decided to share it with you. I guess that not all entrepreneurs are out looking for work but some are and others should be looking for these traits in applicants for jobs at their business. How to Sell Yourself in a Job Interview Preparation is key when you’re ready to sell yourself during a job interview. In order to sell yourself (that is, your skills and experience) to the interviewer, thoroughly research … 
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Marketing vs. Advertising: What’s the Difference?

From marketing.about.com. By Laura Lake. See original article. You will often find that many people confuse marketing with advertising or vice versa. While both components are important they are very different. Knowing the difference and doing your market research can put your company on the path to substantial growth. Let’s start off by reviewing the formal definitions of each and then I’ll go into the explanation of how marketing and advertising differ from one another: Advertising: The paid, public, non-personal announcement of a persuasive message … 
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