Three Quick Steps to Finding New Customers

Step1: Determine unique characteristics, approximate size and location of your trading area. How far will your average customer travel? The Statistics Family Expenditure Survey can identify what the average household spends on goods and services. Population forecasts for your area […]Continue reading «Three Quick Steps to Finding New Customers»

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Cash Flow

What is cash flow, and why is it important? Simply, cash flow shows how cash comes into and goes out of a business. Cash flow statements report where money comes from, where it goes and when the cash flows occur. […]Continue reading «Cash Flow»

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Four Businesses Named SCORE Greater Cincinnati Clients of the Year

Contact: Melinda Zemper Sept. 24, 2014 Phone: (513) 706-3737| Email: mzemper@fuse.net Four Businesses Named SCORE Greater Cincinnati Clients of the Year Cincinnati and national SCORE celebrate 50th birthday A nonprofit that builds self-esteem in girls through art, video production studio, […]Continue reading «Four Businesses Named SCORE Greater Cincinnati Clients of the Year»

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Innovation

Innovation, in a business context, is generally thought of as the product or application of creativity. Peter F. Drucker suggests that innovation “is the specific instrument of entrepreneurship.” Mr. Drucker further suggests that there are seven sources of innovative opportunity. […]Continue reading «Innovation»

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Owner’s Checklist for Starting a New Business

Background work assess your strengths and weaknesses establish business and personal goals assess your financial resources identify the financial risks determine the start-up costs decide on your business location do market research identify your customers identify your competitors developContinue reading «Owner’s Checklist for Starting a New Business»

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Break-Even Analysis

A significant advantage of some business ideas is that the venture can break even at what seems to be an easily achievable volume. A technique for quantifying that volume, called break-even analysis, examines the interaction among fixed costs, variable costs, […]Continue reading «Break-Even Analysis»

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Sharpen Your Unique Selling Proposition

In his book, The Road Ahead, Bill Gates of Microsoft writes of “friction-free capitalism” made possible by developments in communications, chief among them the Internet and its World Wide Web. In this context, “friction” is everything that keeps markets from […]Continue reading «Sharpen Your Unique Selling Proposition»

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SCORE Greater Cincinnati Selects Betsy Newman as Executive Director

Contact: Melinda Zemper Aug. 1, 2014 Phone: (513) 706-3737 Email: mzemper@fuse.net SCORE Greater Cincinnati Selects Betsy Newman as Executive Director Hyde Park resident is author, speaker, business consultant Betsy Newman of Hyde Park, a speaker, business consultant and author of […]Continue reading «SCORE Greater Cincinnati Selects Betsy Newman as Executive Director»

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Financial Issues in Business Startup

A primary inhibitor of business start-up is that few people have the financial cushion to give up a job for the uncertain income of a start-up venture. In a recent survey, about 30% of new business founders identified inadequate funding […]Continue reading «Financial Issues in Business Startup»

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The 11 Harsh Realities Of Being An Entrepreneur

From OnStartups The 11 Harsh Realities Of Being An Entrepreneur There’s always talk about the end game in the form of an acquisition, funding announcement, or eventual flame out. Hollywood has even made a movie about the founding of Facebook […]Continue reading «The 11 Harsh Realities Of Being An Entrepreneur»

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